We're happy to announce that for a limited time, you can claim up to $300 of Google Ad credit with one of our marketing plans! Regardless of where you are in your business journey, we have an experienced team to help you with your business needs that’ll work within your budget. All of our marketing plans will include a voucher for Google Ad credit up to $300:   Sprout Marketing Plan: $100 of Googl...

Everyone spends so much time online that the number of online accounts and passwords can be overwhelming. As cybersecurity concerns continue to rise, experts recommend we have a different password for every account and add two-factor authentication (2FA) to make them even more secure. But committing all those passwords to memory is too hard to do and writing them all down on a Word document ...

With marketing, monitoring people's responses is just as important as creating content. it is just as important to create content as it is to monitor people’s responses. Without knowing how your audience feels about your content, the harder it will be to create engaging and relatable content. That’s where social listening comes in.   Social listening refers to monitoring social media channels for your bran...

Last week, we received an email from Google Analytics, reminding us all about how they will be fully replacing Universal Analytics (UA) properties with Google Analytics 4 (GA4) on July 1. As a website owner, many of us know that using Google Analytics is vital in measuring how your website is performing. But if you haven’t switched your properties over to GA4 yet, you’re at risk of essentially starting...

We’re happy to announce that we’re updating the logs feature for our email marketing service, NewsMAIL. When you download your email broadcast log, you’ll see columns that show (from left) the recipient’s emails, the broadcast start date, the broadcast finish date, the success or fail logs, and the mail transfer agent (SMTP server being delivered to).   This update is scheduled at the time below:...

There are several web builders with built-in themes, making it easier for website owners to design their websites without needing the tech-savvy to do it themselves. The problem with those, however, is that it results in a lot of websites that look almost identical. As a small business, it comes as a disadvantage when trying to stand out to encourage customers to pick you over your competitors. That’s wher...

For years now, the feud between iPhone and Android users has persisted. Many customers, especially those who consider themselves tech-savvy, are adamantly on whichever side they stand on, citing key differences between the competitors. Arguments for or against each brand have varied from favoring Apple’s simple user interface (UI) to slamming Apple for its lack of compatibility with other non-Apple d...

Pacific Software Publishing Inc. (PSPINC) is proud to unveil a new company logo and brand design. As expert designers and developers, they know just how important having a strong brand identity is and how important it is to update as the years go on. After being in business for over 36 years of experience, they've decided to move forward with a new brand image, starting with their company logo.   Integ...

Custom web development can encompass several things, which can make it hard to explain. Every website owner needs something different, and they turn to custom web development when they require more than what’s traditionally offered by popular website builders. But they say it’s always better to show rather than tell, so we’ve included a case study of a large but recent custom development job w...